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Anderson is responsible for interpreting clients’ strategic marketing plans through PR and publicity efforts. This includes building and strengthening media relationships in broadcast, print and on-line venues in order to deliver appropriate messages for the agency’s clients.
“Ken brings a professional focus and in-the-field expertise to our PR team. His combination of media and client side experience will be valuable to our clients,” declared Mick Sibbel, president of Ayres Kahler.
Anderson has nearly 30 years of communications and marketing experience in Nebraska, including positions with Lexington radio station KRVN and Lincoln-based seed company NC+ Hybrids. Most recently, he was an account executive with a Hastings advertising firm.
A long-time member of the National Agri-Marketing Association, Anderson has served on the national executive committee of that organization. He currently serves on the board of directors of the National Association of Farm Broadcasting Foundation and as president-elect of the Nebraska Agribusiness Club. He is also a member of the Omaha Agribusiness Club.
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